Trade Marketing Specialist
P
Prifood Corp.
25 - 30K PHP
Full-time
Paciano Rizal. Paciano Rizal, Calamba, 4027 Laguna, Philippines
Sales PipelineWritten and Verbal Communication SkillsCommunication SkillsInterpersonal SkillsTarget DrivenAttention to Details
- Develop a trade marketing plan for existing and new products, including promotions, sampling, and merchandising standards.
- Oversee implementation of trade marketing campaigns, coordinating with other departments and third parties.
- Evaluate activity effectiveness and present post-activation reports with recommendations.
- Ensure approved merchandising planograms/layouts are implemented.
- Provide feedback on new product launches to brand marketing and management.
- Collect and disseminate best practices for profitable trade marketing activities.
- Align trade marketing strategies with sales objectives and revenue targets.
- Conduct competitor research on pricing, in-store activities, and market share.
- Coordinate with graphic artists and agencies for marketing material design and production.
- Control and monitor the budget, ensuring expenses stay within approved limits.
- Educational Qualifications: Bachelor's degree in Business, Marketing, Communications, or related field.
- Experience Level: 1 - 3 years of experience in sales, with a proven track record of meeting sales targets.
- Skills and Competencies: Strong sales pipeline management, excellent written and verbal communication skills, adept at interpersonal interactions, and a keen eye for detail.
- Responsibilities and Duties: Develop new business opportunities, maintain relationships with clients, achieve sales targets, and ensure customer satisfaction.
- Working Conditions: Fast-paced environment, which may require irregular hours and adapting to various sales contexts and customer needs.
- Qualities and Traits: Target-driven, resilient, proactive, with the ability to stay focused on goals despite challenges.