hackquest logo

Trade Marketing Specialist

P

Prifood Corp.

25 - 30K PHP
Full-time
Paciano Rizal. Paciano Rizal, Calamba, 4027 Laguna, Philippines
Sales PipelineWritten and Verbal Communication SkillsCommunication SkillsInterpersonal SkillsTarget DrivenAttention to Details
  • Develop a trade marketing plan for existing and new products, including promotions, sampling, and merchandising standards.
  • Oversee implementation of trade marketing campaigns, coordinating with other departments and third parties.
  • Evaluate activity effectiveness and present post-activation reports with recommendations.
  • Ensure approved merchandising planograms/layouts are implemented.
  • Provide feedback on new product launches to brand marketing and management.
  • Collect and disseminate best practices for profitable trade marketing activities.
  • Align trade marketing strategies with sales objectives and revenue targets.
  • Conduct competitor research on pricing, in-store activities, and market share.
  • Coordinate with graphic artists and agencies for marketing material design and production.
  • Control and monitor the budget, ensuring expenses stay within approved limits.


  • Educational Qualifications: Bachelor's degree in Business, Marketing, Communications, or related field.
  • Experience Level: 1 - 3 years of experience in sales, with a proven track record of meeting sales targets.
  • Skills and Competencies: Strong sales pipeline management, excellent written and verbal communication skills, adept at interpersonal interactions, and a keen eye for detail.
  • Responsibilities and Duties: Develop new business opportunities, maintain relationships with clients, achieve sales targets, and ensure customer satisfaction.
  • Working Conditions: Fast-paced environment, which may require irregular hours and adapting to various sales contexts and customer needs.
  • Qualities and Traits: Target-driven, resilient, proactive, with the ability to stay focused on goals despite challenges.