Social Media Marketing Specialist
GH Premier Review Center, Inc.
About the role
We are looking for a creative, proactive, and results-driven Social Media Marketing Specialist to develop and implement effective social media strategies that strengthen our brand presence, increase audience engagement, and support business growth. The ideal candidate has a strong understanding of social media platforms, content planning, digital marketing trends, and performance analytics.
Key responsibilities
Develop and implement social media marketing strategies aligned with the company's marketing goals
Conduct competitor research, identify target audiences, and monitor industry trends
Manage and optimize the company's social media accounts across relevant platforms
Create, edit, and publish engaging content to increase brand awareness, audience engagement, and conversions
Develop and maintain content calendars and posting schedules
Plan and execute social media campaigns to support marketing objectives
Monitor social media channels, engage with online communities, and moderate user-generated content
Track and analyze key performance indicators (KPIs), audience insights, and campaign results
Prepare performance reports and recommend improvements based on analytics and engagement data
Collaborate with the marketing, sales, and customer relations teams to ensure consistent brand messaging
About you
Proven experience in social media marketing, digital marketing, or a related role
Strong understanding of major social media platforms and their respective content strategies
Knowledge of social media management, analytics, and reporting tools
Excellent written and verbal communication skills in English
Strong writing, editing, and content development skills
Basic knowledge of graphic design, SEO, and digital marketing principles
Strong analytical, organizational, and multitasking skills
Detail-oriented, proactive, and results-driven
Ability to work collaboratively with different teams and manage multiple tasks effectively
Please refer to job description.