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Marketing Officer

I

InfinitUs Marketing Solutions

20 - 25K PHP
Full-time
The Valero Tower, Salcedo Village, 122 Valero, Makati, 1227 Metro Manila, Philippines
Content CreatorEvent ManagementAttention to DetailAdvanced written and verbal communication skillsCan work under pressureWilling to be trainedGood interpersonal skillA team player with customer-oriented approachCreativity and commercial awareness
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and community members to take action. 
  • Set up and optimize company pages within each platform to increase the visibility of company's social content. 
  • Moderate all user-generated content in line with the moderation policy for each community. 
  • Create editorial calendars and syndication schedules.
  • Continuously improve by capturing analyzing the appropriate social media data/metrics, insights and best practices, and then acting on the information.
  • Collaborate with other departments to manage reputation, identify key players and coordinating actions. 
  • Plan advertising and promotional campaigns for products or services on a variety of media (social, print, etc.)
  • Liaise with stakeholders and vendors to promote the success of activities and enhance the company’s presence.
  • Responsible for finding local internet celebrities and MCN agencies, formulating cooperation plans, negotiating and signing contracts, and maintaining good communication and contact with them.
  • Cooperate and attend marketing activities or events to raise brand awareness.
  • See all ventures through to completion and evaluate their success using various metrics. 
  • BSBA in marketing, business administration or relevant field
  • Proven experience as a marketing officer or similar role.
  • Solid knowledge of marketing techniques and principles.
  • Good understanding of market research techniques, statistical and data analysis methods.
  • Excellent knowledge of MS Office and marketing software (e.g. CRM).
  • Thorough understanding of social media and web analytics
  • Excellent organizational and multi-tasking skills
  • Outstanding communication and interpersonal abilities
  • Creativity and commercial awareness
  • A team player with a customer-oriented approach