Social Media Specialist

● Build and recommend social media strategy through research and benchmarking.

● Write, develop, and strategize online content production and scheduling

● Assist with crisis management, bad reviews, and negative news communications

● Generate, edit, publish, and share content daily (original text, images, video, and HTML)

● Build meaningful connections and encourage community members through dialog and messaging

● Create and maintain company social media pages and profiles

● Moderate content and messages appropriately, based on company and community policies

● Track and analyze analytics report to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes

● Bachelor’s degree in marketing, communication, or related field

● At least 3 years’ experience relevant experience

● Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)

● Knowledge of project management and web design & graphic design best practices

● Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns

● Strong written and verbal communication skills

● With a pleasing personality and knowledge in customer service would be great.

● Experience in Copy Writing and Content Writing.