UI/UX Designer

Job Responsibilities

• Conduct qualitative and quantitative research (user interviews, surveys, usability testing, etc.).
• Create user personas and journey maps based on research data.
• Understand and analyze the needs, motivations, and behaviors of the target audience.
• Design wireframes, low-fidelity, and high-fidelity prototypes to represent the product’s structure and interactions.
• Develop interactive prototypes using tools like Figma, Sketch, Adobe XD, or InVision.
• Collaborate with product managers, developers, and other stakeholders to ensure design feasibility.
• Design intuitive and user-friendly interfaces, focusing on navigation, layout, and overall user flow.
• Work on interaction patterns, transitions, and animations to enhance usability.
• Conduct usability testing to evaluate designs and gather feedback from real users.
• Analyze user feedback and data to identify pain points and areas for improvement.
• Iterate on designs based on insights and user feedback to optimize the experience.
• Collaborate with UI designers, product managers, developers, and other team members to bring the product vision to life.
• Communicate design decisions and rationale clearly to stakeholders.
• Participate in team meetings, design reviews, and feedback sessions.
• Create and maintain a consistent design system (e.g., style guides, design libraries).
• Document design specifications, user flows, and wireframes for development teams.
• Stay updated on industry trends, best practices, and emerging design tools.
• Experiment with new approaches to improve user experience.

Knowledge needed for these Programs and App:

• Ability to analyze both qualitative and quantitative data.
• Experience with data analytics and user testing tools (e.g., Google Analytics, Crazy Egg, UsabilityHub).
• Understanding of key performance indicators (KPIs) related to user experience, such as task success rate and time-on-task.

Please refer to job description.