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Social Media Coordinator

C

Cupid Jewellery Sdn. Bhd.

2.5 - 3.2K MYR
Full-time
Jalan Gertak Merah Johor Bahru Johor Malaysia 80000
Social Media StrategyContent CreationCommunity ManagementPaid Social AdvertisingSocial Media AnalyticsSEO/SEMBrand AwarenessCustomer EngagementDigital MarketingCampaign ManagementCopywritingMarket ResearchVideo EditingPhoto EditingVideo ShootingDSLR CameraSocial Media ManagementAnalyticsCreativityCustomer Service

  • Assist in the development and execution of social media marketing strategies across various platforms (e.g., Facebook, Instagram, Xhs, TikTok etc.) to enhance brand awareness and customer engagement for Cupid Jewellery.

  • Create compelling and visually appealing content, including graphics, videos, and written copy, that aligns with the brand's aesthetic and marketing objectives, utilizing photo and video editing skills.

  • Manage and grow the company's social media communities by actively engaging with followers, responding to comments and messages promptly, and fostering a positive online environment.

  • Support the planning and implementation of paid social media advertising campaigns, including audience targeting, budget management, and performance tracking, to drive traffic and conversions.

  • Monitor social media trends, competitor activities, and customer feedback to identify opportunities for content improvement and campaign optimization.

  • Analyze social media performance metrics using analytics tools to generate reports on key indicators such as reach, engagement, and follower growth, providing insights for future strategies.

  • Collaborate with the marketing team to ensure social media efforts are integrated with broader digital marketing campaigns and SEO/SEM initiatives.

  • Assist in market research to understand target audience preferences and inform content creation and campaign messaging.

  • Contribute to brainstorming sessions for new marketing initiatives and promotional activities

Benefits

  • EPF
  • SOCSO
  • Annual Leave
  • Medical Leave
  • Health Insurance
  • Maternity Leave

  • Develop and implement social media strategies to increase brand awareness and engagement for Cupid Jewellery.

  • Create compelling and visually appealing content (images, videos, copy) for various social media platforms, aligning with the brand's aesthetic and marketing goals.

  • Manage and grow online communities by actively engaging with followers, responding to comments and messages, and fostering positive customer relationships.

  • Assist in the planning and execution of paid social media advertising campaigns, monitoring performance and optimizing for better results.

  • Track and analyze social media performance using analytics tools, providing regular reports on key metrics and insights to inform future strategies.

  • Collaborate with the marketing team to ensure social media efforts are integrated with broader digital marketing campaigns, including SEO/SEM.

  • Conduct market research to identify trends, competitor activities, and opportunities for content and campaign development.

  • Utilize photo and video editing skills to produce high-quality visual assets for social media posts and campaigns, potentially using DSLR cameras.

  • Write persuasive and engaging copy for social media posts, advertisements, and other marketing materials.

  • Support campaign management efforts by contributing creative ideas and assisting with logistical tasks.

  • Maintain a consistent brand voice and messaging across all social media channels.

  • Assist in organizing and executing social media-related events or collaborations.