KOL BD Specialist (US)

• Position Summary

The Influencer Business Development Specialist will support creator acquisition and partnership development across global markets. This role focuses on identifying potential creators, managing outreach and communication, supporting collaboration processes, and maintaining a strong creator pipeline. The position will work closely with the Global Influencer Marketing Team to support efficient creator sourcing and successful influencer campaign execution.

Key Responsibilities

•   Creator Outreach & Screening
• Identify and research potential creators across target markets and social media platforms.
• Conduct creator outreach through email, DM, and other channels to initiate partnership opportunities.
• Evaluate creator profiles based on brand requirements, content quality, audience fit, and engagement performance.
•   Creator Partnership Support
• Support creator communication, negotiation, and collaboration coordination.
• Assist with campaign follow-ups, content timelines, and partnership execution.
• Maintain positive relationships with creators and external partners.
•   Creator Pipeline Management
• Build and maintain an organized creator database and pipeline.
• Track creator performance and collaboration results to support future partnership decisions.
• Provide market feedback and creator insights to improve sourcing efficiency.

• Qualifications & Experience
• 1-3 years of experience in influencer marketing, creator partnerships, marketing, BD, or related fields.
• Experience in creator outreach, partnership coordination, or social media operations is preferred.
• Familiar with major social media platforms (Instagram, YouTube, etc.).
• Strong communication skills and ability to build relationships with creators and partners.
• Good English communication skills;

• Skills & Competencies
• Strong communication and relationship-building skills.
• Strong research and creator discovery skills, with the ability to identify potential creators efficiently.
• Good understanding of social media platforms and creator trends (TikTok, Instagram, YouTube, etc.).
• Detail-oriented with strong follow-up and project coordination skills.
• Data-driven mindset with the ability to analyze creator performance and campaign results.
• Ability to work in a fast-paced, cross-cultural environment.