Marketing Specialist

Strategy Development:

• Create comprehensive marketing plans aligned with business goals.
• Identify target audiences and develop positioning strategies.

Campaign Management:

• Plan and execute marketing campaigns across multiple channels (digital, print, social media, etc.).
• Monitor campaign performance and optimize based on analytics.

Market Research:

• Analyze market trends, competitor activities, and customer behavior.
• Use insights to adjust strategies and identify opportunities.

Team Leadership:

• Manage and mentor the marketing team.
• Assign tasks, set goals, and ensure deadlines are met.

Budget Management:

• Develop and manage the marketing budget.
• Allocate resources effectively and track expenses.

• A master’s degree or MBA in Marketing is often preferred.

• 3-5+ years of proven experience in marketing or a related field.
• Previous managerial or leadership experience is highly desirable.