Marketing Specialist

QUALIFICATION:

• Bachelor's degree in marketing or advertising management/communication/Broadcasting.
• Preferably with at least 1-2 years of relevant work experience specializing in Marketing/Business Development or equivalent.
• Fresh Graduate is welcome to apply.
• Target-driven and can work with minimal supervision.
• Can thrive in a fast-paced environment.

DUTIES & RESPONSIBILITIES:

COPYWRITING

• Prepare creative concepts and write content for various marketing collaterals requested by clients such as product announcements, event invitations, product flyers, product promotions, etc.
• Perform copywriting, editing and proof-reading services of all print and related marketing collaterals.

ADVERTISING

• Coordinate with external suppliers for processing of advertisements (print, TV, radio, transit both internal and external)

PUBLIC RELATIONS

• Provide public relations support by coordinating with different Public Relations companies whenever necessary.
• Keep track of the latest events by maintaining an updated database for press release.
• Coordinates with the press to promote company events and updates related different products.
• Ensure archiving of WSI news release through the use of the marketing database.

DIGITAL MARKETING

• Create and manage content of the company’s webpage, Facebook page and other social media platforms.
• Create and implement a digital marketing initiatives in relation to the company’s overall marketing directions as needed.

All other functions/responsibilities that may be deemed necessary in ensuring the success of delivery of events management & promotions team